08 April, 2010

Check Out - 'Thread Den'...

I am very excited - I have just received my latest Habitus e-newsletter & have already noted my next store to visit when in [North] Melbourne... 'Thread Den'. Some of you may already know of this fab store, I am in love with their sewing lounge concept and their use of vintage goods & materials - all the things I have found or been given from my Grandmother's & Mother's Singer sewing cabinet - the buttons, thread reels - made of real wood, and copious amounts of buttons - so much so I collect jars of buttons all colour blocked! Hopefully if you live near North Melbourne or are visiting the area you can drop by the store to have a good sticky or join in the sewing lounge! Enjoy. S x

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Blurb From Habitus newsletter/ magazine.
+ Thread Den:
A small collective of like-minded women are resurrecting the skills of ages past with this Melbourne drop-in sewing workshop.
Thread Den is the carefully nurtured dream of four determined girls – who have turned a collection of sewing machines and over-lockers into a first-of-its-kind vibrant sewing lounge and vintage-inspired retail outlet.
Bonding over their common love of the 50s and 60s, and vintage goods, Thread Den partner Erica Menting says it all started when they realised a need for a drop-in style sewing space that taught basic and advanced sewing skills.
“I guess it is just a generational thing,” she says. “Our mothers all seemed to learn to sew - but now there is a whole generation of people who weren’t taught when they were growing up, or had no interest in it and didn’t pursue it because clothes are reasonably cheap to buy.”Originally set up on Errol Street in North Melbourne two and a half years ago, the business has recently doubled in size, to include a new sister premises in Fitzroy, and a bi-monthly designer market also in North Melbourne.
“When it was first started, there were only about 3 or so classes a week,” Menting says, “But now there are classes every night, and up to four on the weekend days – we are just trying to keep up with demand!”
She says they get a broad mix of people, including older men, who come in not only for the classes, but also to use their machines and cutting tables to mend clothes and complete creative projects.
Add to this to their covetable collection of vintage clothes and accessories, and unique range of Australian-made designs, and there is no doubt these girls will be influencing more than just one generation of consumers.

Visit - Thread Den
threadden.com & North Melbourne Marketnorthmelbournemarket.com
Images from Habitus magazine e-newsletter. For more info on Habitus magazine or to subscribe visit this link

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